Located in the heart of Honolulu, the Nito Boxing gym offers tailored lessons covering all skill levels, from beginners through to professionals. After securing partnership with RVCA, they now had ambitions of building on the success of their first gym. Nito Boxing approached Bracki Creative in the hope of finding new ways of presenting their future vision.
Working with the Nito Boxing and RVCA teams, we decided to create three streams of content. The first was producing architectural imagery that could capture people’s attention and illustrate the layout of the new gym. The second was creating a virtual tour that allowed people to step inside the new gym, giving audiences a more involved experience. The third and final approach was using both the images and virtual tour content to create a series of short promo videos to release on social media.
The completed work played a pivotal role in helping to secure franchise approval, with future intentions of expanding across the west coast of America. We are now using this as a template to aid in the expansion, using CGI to boost pre-sales for every new gym that opens.
"Bracki Creative were able to take the vision I had and illustrate exactly how I could see it in my head. They offered an avenue that allowed me to share my ideas with the Nito Boxing and RVCA teams in ways that I couldn't before. Without their involvement, this project would never have happened, and now there are many more to come!"
- Mark Fragoza, Nito Boxing
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